
IPSOS
Rakesh Dayal
Mr. Rakesh Dayal is the Managing Director of Ipsos Vietnam, with extensive expertise in market research, brand strategy, and business growth in emerging markets.

Managing Director – Ipsos Vietnam
Mr. Rakesh Dayal is the Managing Director of Ipsos Vietnam a leading international market research and consulting firm. With extensive experience across India, the Middle East, Indonesia, and Vietnam, he excels in brand communication, market strategy, and innovation. Rakesh’s deep understanding of consumer insights and market trends enables him to guide clients through complex business challenges.
Passionate about multicultural understanding and team engagement, Rakesh holds an MBA and a Master’s in Global Trade from RMIT, providing invaluable perspectives on driving brand value and business growth.
Ipsos, a global market research leader, provides valuable insights and guidance to help clients make informed decisions. With a presence in 90 markets and expertise across sectors, Ipsos has been at the forefront of helping brands understand evolving consumer needs and drive success through actionable insights. Under Rakesh’s leadership, Ipsos Vietnam continues to empower brands with the knowledge and tools they need to thrive in today’s dynamic business environment.
